Working this way means that we can tailor the palette to new locations and ensure that we keep tactility in the work. And it's a welcome break from the screen.

Follow Cornish Bakery to glimpse the work in situ.

When we completed a comprehensive rebrand for Cornish Bakery in 2021, part of our vision was to celebrate the artistic culture and heritage of Cornwall. We replaced clichéd photo-montages and complex in-store product messaging with authentic art by practising local artists.

To keep pace with the number of bakeries opening countrywide, we've been putting brush to canvas to create our own compositions inspired by the views from our studio and the geometry of the Cornish Bakery identity.